Topsy Labs Whitepapers
Consumer Search
topsy.com
The Web’s premier realtime consumer search engine.
Topsy Labs operates the world’s leading realtime search engine, topsy.com. With a search index containing billions of tweets over more than three years, Topsy utilizes the world’s largest index of Twitter data to produce search results based upon the Social Web. While traditional search engines rely upon crawling and indexing that utilize page citation and ranking methods, Topsy’s approach processes links being shared between people, ordering results based upon its influence ranking algorithm. This approach provides a significantly more efficient and effective way to understand what documents are important on the Web versus attempting to index every single document using traditional page indexing methods.
Topsy leveraged its expertise in mining “signal” from “noise” to build the next-generation platform for search, designed specifically to index the global Social Web in realtime. The company developed an innovative search architecture (18 patents pending with 1 awarded) that indexes social citations in seconds, ranking results based upon the authority people have for each search query. This architecture currently powers the leading consumer realtime search site www.topsy.com as well as the realtime search features of hundreds of online businesses.
